Email Marketing has really been described as one of the best online ROImarketing strategy when it is implemented appropriately. About 65% of
businesses reported the same as their highest income. Email marketing depends on a lot of additional interdependent strategies in order to be a very
effective strategy. It really proved to be a powerful tool in terms of speeding
up the activity.marketing strategy when it is implemented appropriately. About 65% of businesses reported the same as their highest income. Email marketing depends on a lot of additional interdependent strategies in order to be a very effective strategy. It really proved to be a powerful tool in terms of speeding up the activity. marketing strategy when it is implemented appropriately. About 65% of businesses reported the same as their highest income. Email marketing depends on a lot of additional interdependent strategies in order to be a very effective strategy. It really proved to be a powerful tool in terms of speeding up the activity.Email marketing is a process of sending commercial mail to a group of people. It is usually involves in sending advertisements and request business by using Email to build Brand awareness based on purchased list orcustomer database.
Bulk Email Marketing:
Send emails in bulk,collect your targeted customers data and blast the bulk mail and reach the thousands of customers in one click.We will make sure every single mail will land in inbox.Bulk mailing includes mailer designing , data filtering .compose best mailer to get positive response form the clients.To get the maximum open rate we will do research on different subject lines and we send bulk mailing as personal mailing.So that every recipient feel that that mail is personal mail. Fill the enquiry form to get the quote for the bulk mailing and individual mailing.How does it works:Email marketing enables you in building your list,preparing the campaigns, sending emails, tracking and measuring your performance. Offers in your mail:By mailing offers to their mails, you can let them know about discount coupons and general promotions.
Lines and content: Subject line and preview text should be eye catchy for the people to make them open Email. Buzzfeed provides excellent subject lines and preview text which are short but are very relevant to the rest of its content.Rich content email marketing is one of the important strategies to expand your businesses. It is done by creating a piece of content including infographics or videos and tell the people about it through an email. Build strong relationships: Here you can communicate with your customers by telling your brand’s story. This is an approach in gaining brand loyality.
Email marketing tools: MailChimp is
an Online Marketing tool which offers paid plans. This tool allows you to plug in keywords or phrases which you are considering for your subject line and check their performance regarding users. MailBakery makes it easy to create attractive and engaging emails which are of real impact. After creating your emails, you can test the templates with over 50+ devices and clients. Campaign Monitor enables you to test, optimize and automates your Email Marketing Campaign.Mad Mimi acts as a campaign comparison tool. It offers 39 social networking buttons that can be used to insert in the mails. Here you can access free accounts up to 2,500 contacts and 12,500 emails in a month. AWeber is an easy way of gaining popularity among Email marketers. It is easy to report and track statistics such as open rate, click through rate, undelivered mails iContact is another marketing tool which enables easy use of templates and designs using HTML coding.Mailigen allows you to create emails by dragging and dropping the content and highlighting the register forms to get more conversions.Benchmark allows you to create interactive videos and links. It is one of the effective method to destroy the spam mails that appear on mails.
Importance of email marketing:
By adding Email marketing to the list of digital marketing strategies, business can improve their reach and visibility and allows them to engage and convert more leads. Based on customers action, Email marketing enables you to personalize your messaging.
Email marketing is cost effective:
Email marketing is an easy, effective and inexpensive process. It enables business owners to reach a large number of customers. Email marketing is better than traditional marketing channels like TV, radio and direct mailing.
Possibility of reaching Customers:
You can reach more mobile customers through Email Marketing. Businesses always needs to find a better way of interaction with Mobile customers to stay in
Email Marketing is easily measurable:
Email marketing tools mostly offer the ability of tracking sent mails. You can track delivery rates, bounce rates, unsubscribe rates, click through rates and open
rates. These metrics enable you to know the performance of your email marketing campaign.Increase Brand Awareness:Apart from social media, Email marketing also helps for a company’s brand awareness. Many companies trying to sell their products via Email marketing instead of promoting them in social media platforms.
Interactive:Email marketing offers businesses to provide interactive content straight to customers inboxes for much lower cost. Rather than sending the customer to landing page, you can provide different kinds of interactive content with in the body of email.By creating the more interactive Email content, not only your business drags the attention of your customers but also able to integrate other channels into your digital marketing. If you share a video in an Email, You may use social media share buttons to encourage others to share the video content on their own social media pages. Hope you know the importance of Email marketing in your business internet marketing strategy and how your business can use it to grow.Start considering, growing your email list, type of content you will offer your subscribers and how you can get more conversions over time. You can also partner with Email Marketing agency. It is an agency that helps you grow your Email list and provide quality content that engages and converts your target audience.